Inside Nudge Unit
Autor: David Halpern
Nakladatel: Ebury Publishing
Vazba: Brožovaná
EAN: 9780753556559
Typ produktu: Knihy
Pořadí vydání: 1.
Objednací číslo: 0286814
Datum vydání: 2019/08
With a foreword by Richard Thaler, winner of the Nobel Prize in Economics!New Updated Edition, 2019.Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference...
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With a foreword by Richard Thaler, winner of the Nobel Prize in Economics!
New Updated Edition, 2019.
Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.
New Updated Edition, 2019.
Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.
Autor:
Nakladatel:
Typ produktu:
Knihy
Vazba:
Brožovaná
Datum vydání:
18. 08. 2019
Pořadí vydání:
1.
Jazyk:
anglicky
Výška:
196 mm
Šířka:
109 mm
Hloubka:
30 mm
Hmotnost:
296 g
Počet stran:
383
Ean:
9780753556559
ISBN:
978-0-75355-655-9
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