Comprehensive Intellectual Capital Management
Autor: Al-Ali, Nermien
Nakladatel: John Wiley & Sons
Vazba: Vázaná
EAN: 9780471275060
Typ produktu: Knihy
Pořadí vydání: 1.
Objednací číslo: 0718625
Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the...
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Learn the fundamentals, practices and models of intellectual capital management with this essential resource. Providing a business-oriented, critical review of the definitions, practices, tools and models that are available today, its approach enables you to understand and retain the cutting-edge issues in the emerging field of intellectual capital management. - Includes a diagnostic tool that you can use to assess your position on the continuum of intellectual capital management and leverage your competitive advantage - Provides plenty of real-life examples and case studies, including Dow Chemical and American Skandia - Offers checklists for steps required for the three main processes of intellectual capital management: knowledge, innovation and intellectual property management . . . and more! Order your copy today!
Autor:
Nakladatel:
Typ produktu:
Knihy
Vazba:
Vázaná
Pořadí vydání:
1.
Jazyk:
anglicky
Výška:
21 mm
Šířka:
183 mm
Hloubka:
260 mm
Hmotnost:
787 g
Počet stran:
312
Ean:
9780471275060
ISBN:
978-0-471-27506-0























