{"id":327558,"date":"2017-09-12T00:00:00","date_gmt":"2017-09-11T22:00:00","guid":{"rendered":"https:\/\/www.luxor.cz\/blog\/nezarazene\/jakub-patocka-a-zuzana-vlasata-lide-ztraceji-duveru-v-politicke-strany-a-jejich-programy\/"},"modified":"2017-09-12T00:00:00","modified_gmt":"2017-09-11T22:00:00","slug":"jakub-patocka-a-zuzana-vlasata-lide-ztraceji-duveru-v-politicke-strany-a-jejich-programy","status":"publish","type":"post","link":"https:\/\/www.luxor.cz\/blog\/rozhovor\/jakub-patocka-a-zuzana-vlasata-lide-ztraceji-duveru-v-politicke-strany-a-jejich-programy\/","title":{"rendered":"Jakub Pato\u010dka a Zuzana Vlasat\u00e1: Lid\u00e9 ztr\u00e1cej\u00ed d\u016fv\u011bru v politick\u00e9 strany a jejich programy"},"content":{"rendered":"<div style=\"text-align: justify;\"><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Kniha <a href=\"https:\/\/www.knihcentrum.cz\/zluty-baron-andrej-babis\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #003d7c;\"><strong>\u017dlut&yacute; baron<\/strong><\/span><\/a> vypr&aacute;v&iacute; p\u0159&iacute;b\u011bh p&aacute;tr&aacute;n&iacute; dvou novin&aacute;\u0159\u016f Den&iacute;ku Referendum, <strong>Zuzany Vlasat&eacute;<\/strong> a <strong>Jakuba Pato\u010dky<\/strong>, po odpov\u011bdi na ot&aacute;zku, jak&eacute; jsou skute\u010dn&eacute; &uacute;mysly <strong>Andreje Babi&scaron;e<\/strong> v politice. Jejich report&aacute;\u017ee ukazuj&iacute;, \u017ee Andrej Babi&scaron; nevyd\u011bl&aacute;v&aacute; na vzorov&eacute;m \u0159&iacute;zen&iacute; sv&yacute;ch firem. Za\u010dali zkoumat, co mu tedy doopravdy p\u0159in&aacute;&scaron;&iacute; zisk. Tak se dostali k ot&aacute;zce, pro\u010d ka\u017ed&yacute; rok cel&aacute; republika na ja\u0159e ze\u017eloutne z&aacute;plavou \u0159epkov&yacute;ch pol&iacute;. Auto\u0159i ukazuj&iacute;, \u017ee d\u016fvody Babi&scaron;ova anga\u017em&aacute; v politice jsou rozhodn\u011b jin&eacute; a mnohem p\u0159&iacute;zemn\u011bj&scaron;&iacute;, ne\u017e jak je popisuje v rozhovorech pro sv&eacute; den&iacute;ky Mladou frontu Dnes a Lidov&eacute; noviny.<\/p>\n<p><\/span><\/div>\n<div style=\"text-align: justify;\"><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Autorsk&aacute; dvojce v s&eacute;rii report&aacute;\u017e&iacute; p\u0159in&aacute;&scaron;&iacute; informace o p\u016fsoben&iacute; Andreje Babi&scaron;e v podnik&aacute;n&iacute;, ve st&aacute;tn&iacute; spr&aacute;v\u011b, politice a v m&eacute;di&iacute;ch. Soub\u011b\u017en\u011b s knihou byl nato\u010den tak&eacute; film Selsk&yacute; rozum (autor\u016f V. Jane\u010dek a Z. Piussi), kter&yacute; se prom&iacute;tal v r&aacute;mci jejich t\u0159&iacute;m\u011bs&iacute;\u010dn&iacute;ho turn&eacute; po cel&eacute;m \u010cesku a ve\u010der po autogrami&aacute;d\u011b bude v Ostrav\u011b op\u011bt ke zhl&eacute;dnut&iacute;.<\/p>\n<p><strong>Jakub Pato\u010dka<\/strong> vystudoval sociologii na Masarykov\u011b univerzit\u011b. V roce 1991 st&aacute;l p\u0159i zrodu \u010dasopisu Posledn&iacute; generace, kter&yacute; se posl&eacute;ze v roce 1997 p\u0159ejmenoval na Sedmou generaci. Byl jeho &scaron;&eacute;fredaktorem a\u017e do roku 1999 a p\u0159isp&iacute;v&aacute; do n\u011bj a\u017e do sou\u010dasnosti. V letech 1999 a\u017e 2009 byl &scaron;&eacute;fredaktorem t&yacute;den&iacute;ku Liter&aacute;rn&iacute; noviny. Hned pot&eacute; zalo\u017eil Den&iacute;k Referendum.<\/p>\n<p><strong>Zuzana Vlasat&aacute;<\/strong> je autorkou a redaktorkou Den&iacute;ku Referendum. P&iacute;&scaron;e tak&eacute; pro spole\u010densko-ekologick&yacute; \u010dasopis Sedm&aacute; generace. D\u0159&iacute;ve pracovala v propaga\u010dn&iacute;m a medi&aacute;ln&iacute;m odd\u011blen&iacute; Hnut&iacute; DUHA.<\/p>\n<p><\/span><\/div>\n<p><img decoding=\"async\" style=\"max-width: 758px;\" src=\"\/content\/images\/uploaded\/patocka2.jpg\" width=\"101.06666666666666%\" height=\"67.33333333333333%\" alt=\"\" title=\"\"><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\"><strong><br \/><\/strong><\/span><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Beseda a autogrami&aacute;da Jakuba Pato\u010dky, &scaron;&eacute;fredaktora Den&iacute;ku Referendum, a jeho kolegyn\u011b, report&eacute;rky Zuzany Vlasat&eacute;, kte\u0159&iacute; stoj&iacute; za bestsellerem <a title=\"\u017dlut&yacute; baron\" href=\"https:\/\/www.knihcentrum.cz\/zluty-baron-andrej-babis\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #003d7c;\"><strong>\u017dlut&yacute; baron<\/strong><\/span><\/a>, prob\u011bhla v Dom\u011b knihy &nbsp;v Ostrav\u011b &nbsp;6. z&aacute;\u0159&iacute;. <\/span><\/p>\n<p><span style=\"font-size: 12pt;\"><strong><em><span style=\"font-family: arial, helvetica, sans-serif;\">Vybav&iacute;te si &uacute;pln&yacute; za\u010d&aacute;tek, kdy jste za\u010dali Andreje Babi&scaron;e registrovat na \u010desk&eacute; sc&eacute;n\u011b? Kdy jste si uv\u011bdomili, \u017ee to bude d\u016fle\u017eit&yacute; hr&aacute;\u010d?<\/span><\/em><\/strong><\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Jakub Pato\u010dka: J&aacute; na to m&aacute;m docela vtipnou vzpom&iacute;nku. J&aacute; jsem p\u0159ed dvan&aacute;cti lety p\u016fsobil kr&aacute;tce ve stran\u011b Zelen&iacute;. V&iacute;m, \u017ee se tam tehdy mluvilo o n\u011bjak&eacute;m \u010dlov\u011bku, \u017ee m&aacute; pochybnou pov\u011bst a n\u011bkdo \u0159&iacute;kal, \u017ee dokonce obchoduje s Babi&scaron;em. J&aacute; jsem nev\u011bd\u011bl, kdo to ten Babi&scaron; je. Tak\u017ee mi vysv\u011btlili, \u017ee je to ten gauner, kter&yacute; rabuje \u010desk&eacute; zem\u011bd\u011blstv&iacute;. A to je pov\u011bst, kterou m\u011bl Babi&scaron; v roce 2004.<\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\"><br \/>Zuzana Vlasat&aacute;: Nejd\u0159&iacute;ve se zrodil n&aacute;pad, \u017ee budeme v\u011bnovat n\u011bjak&yacute; prostor v novin&aacute;ch Andreji Babi&scaron;ovi. To bylo v moment\u011b, kdy si Andrej Babi&scaron; koupil vydavatelstv&iacute; a stal se vlastn&iacute;kem velk&yacute;ch m&eacute;di&iacute;. Pan Babi&scaron; tvrdil, \u017ee chce \u0159&iacute;dit st&aacute;t jako firmu, tak m\u011b zaj&iacute;malo, jak v\u016fbec ty svoje firmy \u0159&iacute;d&iacute; a jak k nim p\u0159i&scaron;el.<\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\"><br \/><strong><em>Jeden div&aacute;k tady d\u0159&iacute;ve polo\u017eil ot&aacute;zku, pro\u010d do pana Babi&scaron;e tak &scaron;ijete? Jak byste na takovou ot&aacute;zku odpov\u011bd\u011bli?<\/em><\/strong><\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Zuzana Vlasat&aacute;: Mysl&iacute;m si, \u017ee na charaktery lid&iacute; dopad&aacute; to, \u017ee si jsou v\u011bdom&iacute; toho, \u017ee Andrej Babi&scaron; tady z\u0159ejm\u011b bude hr&aacute;t d\u016fle\u017eitou roli, \u017ee je mocn&yacute; a dok&aacute;\u017ee lidem ubl&iacute;\u017eit. A z toho maj&iacute; obavy a p\u0159ipravuj&iacute; se na to. <br \/><\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Jakub Pato\u010dka: V&scaron;imn\u011bte si, \u017ee ve prosp\u011bch Andreje Babi&scaron;e v&scaron;ichni pracuj&iacute; jen z p\u0159esv\u011bd\u010den&iacute;. Proto\u017ee je to ten skv\u011bl&yacute; \u010dlov\u011bk. Ka\u017ed&yacute;, kdo to vid&iacute; jinak, kdo ho kritizuje, ten je zaplacen&yacute;. Kdy\u017e toto sly&scaron;&iacute; n&aacute;&scaron; \u0159editel, tak v\u017edycky \u0159&iacute;k&aacute;, \u017ee by ty pen&iacute;ze teda r&aacute;d vid\u011bl. Kdo sleduje na&scaron;i pr&aacute;ci del&scaron;&iacute; dobu, tak v&iacute;, \u017ee jsem v\u017edy d\u011blal v\u011bci z p\u0159esv\u011bd\u010den&iacute; a proto, \u017ee je pro m\u011b ta novina\u0159ina zp\u016fsob, jak zjistit pravdu a \u0159&iacute;ct to lidem. To je pro m\u011b smysl novin&aacute;\u0159sk&eacute; pr&aacute;ce.<br \/><\/span><br \/><span style=\"font-size: 12pt;\"><em><strong><span style=\"font-family: arial, helvetica, sans-serif;\">Pro\u010d si u \u010d&aacute;sti obyvatelstva udr\u017euje Andrej Babi&scaron; st&aacute;le ten pozitivn&iacute; ohlas?<\/span><\/strong><\/em><\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Zuzana Vlasat&aacute;: My jsme s knihou absolvovali turn&eacute; po republice a tohle t&eacute;ma jsme tam prob&iacute;rali. Utvrdila jsem se v n&aacute;zoru, \u017ee nespokojenost ve\u0159ejnosti s politikou je opr&aacute;vn\u011bn&aacute;, zklam&aacute;n&iacute; z politik\u016f je velk&eacute; a Andrej Babi&scaron; p\u0159i&scaron;el a je fale&scaron;nou odpov\u011bd&iacute; na tuto popt&aacute;vku. <\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\"><br \/>Jakub Pato\u010dka: Je&scaron;t\u011b je tady jeden faktor, a t&iacute;m je nedostatek informac&iacute;. Babi&scaron;ova m&eacute;dia pro n\u011bj d\u011blaj&iacute; velmi rafinovanou propagandu. <\/span><br \/><span style=\"font-size: 12pt;\"><strong><span style=\"font-family: arial, helvetica, sans-serif;\"><br \/><em>Hovo\u0159ili jste i o propagandistech, kte\u0159&iacute; vytv&aacute;\u0159ej&iacute; medi&aacute;ln&iacute; obraz. M&aacute;te n\u011bjakou radu, jak p\u0159ij&iacute;t na to, \u017ee s n&aacute;mi n\u011bkdo hraje tu fale&scaron;nou hru?<\/em><\/span><\/strong><\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Zuzana Vlasat&aacute;: Jeden z pracovn&iacute;ku toho managmentu je i Marek Prchal, kter&yacute; dokonce na vysok&eacute; &scaron;kole vede semin&aacute;\u0159e, jak d\u011blat marketing. Ur\u010dit\u011b je d\u016fle\u017eit&eacute; zjistit, kdo stoj&iacute; za t&iacute;m obsahem, sledovat historii m&eacute;di&iacute;. Proto je dobr&eacute; m&iacute;t pro sebe p&aacute;r ov\u011b\u0159en&yacute;ch m&eacute;di&iacute;, kter&yacute;m se d&aacute; d\u016fv\u011b\u0159ovat.<\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\"><br \/>Jakub Pato\u010dka: J&aacute; m&aacute;m jednu z&aacute;kladn&iacute; radu. Nesledujete medi&aacute;ln&iacute; obsahy na soci&aacute;ln&iacute;ch s&iacute;t&iacute;ch. To je v\u011bc, kter&aacute; se \u0159e&scaron;&iacute; st&aacute;le v&iacute;ce. Ni\u010d&iacute; to tradi\u010dn&iacute; kulturu m&eacute;di&iacute;. Po&scaron;kozuje to tradi\u010dn&iacute; m&eacute;dia, p\u0159ipravuje je to o p\u0159&iacute;jmy z inzerc&iacute;. M\u011bjte sv&yacute;ch p&aacute;r vybran&yacute;ch kvalitn&iacute;ch m&eacute;di&iacute; a ty sledujte. <br \/><\/span><br \/><span style=\"font-size: 12pt;\"><em><strong><span style=\"font-family: arial, helvetica, sans-serif;\">Nakolik si voli\u010di zji&scaron;\u0165uj&iacute; informace o lidech, kter&eacute; cht\u011bj&iacute; volit?<\/span><\/strong><\/em><\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Jakub Pato\u010dka: Spousta lid&iacute; se rozhoduje bez n\u011bjak&eacute;ho hlub&scaron;&iacute;ho z&aacute;jmu, co se v politice d\u011bje. Lid&eacute; ztr&aacute;cej&iacute; d\u016fv\u011bru v politick&eacute; strany a jejich programy.<\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\"><br \/>Zuzana Vlasat&aacute;: V\u011bt&scaron;&iacute; roli ne\u017e informace hraj&iacute; sp&iacute;&scaron;e emoce.<\/span><br \/><span style=\"font-size: 12pt;\"><strong><span style=\"font-family: arial, helvetica, sans-serif;\"><em><br \/>Pro\u010d by si div&aacute;ci nem\u011bli nechat uj&iacute;t film Selsk&yacute; rozum?<\/em><\/span><\/strong><\/span><br \/><span style=\"font-size: 12pt; font-family: arial, helvetica, sans-serif;\">Zuzana Vlasat&aacute;: Hlavn\u011b proto, \u017ee to mo\u017en&aacute; bude jednou takov&yacute; novodob&yacute; trezorov&yacute; sn&iacute;mek. T\u011bch p\u0159&iacute;le\u017eitost&iacute; ho vid\u011bt mo\u017en&aacute; nebude moc. <\/p>\n<p>Besedu moderovala: Sandra Proch&aacute;zkov&aacute;<br \/>Foto &copy; pavelnetolicka.eu<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>6. z\u00e1\u0159\u00ed se v Dom\u011b knihy konala beseda a autogrami\u00e1da Jakuba Pato\u010dky, \u0161\u00e9fredaktora Den\u00edku Referendum, a jeho kolegyn\u011b, report\u00e9rky Zuzany Vlasat\u00e9, kte\u0159\u00ed stoj\u00ed za bestsellerem \u017dlut\u00fd baron.<\/p>\n","protected":false},"author":2,"featured_media":327559,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"twitterCardType":"","cardImageID":0,"cardImage":"","cardTitle":"","cardDesc":"","cardImageAlt":"","cardPlayer":"","cardPlayerWidth":0,"cardPlayerHeight":0,"cardPlayerStream":"","cardPlayerCodec":"","footnotes":""},"categories":[8],"tags":[21848],"class_list":["post-327558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rozhovor","tag-revue"],"acf":{"related_products":null},"_links":{"self":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts\/327558","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/comments?post=327558"}],"version-history":[{"count":0,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts\/327558\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/media\/327559"}],"wp:attachment":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/media?parent=327558"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/categories?post=327558"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/tags?post=327558"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}