Na \u0159adu p\u0159\u00edb\u011bh\u016f o za\u010d\u00e1tc\u00edch r\u016fzn\u00fdch start-up\u016f je t\u011b\u017ek\u00e9 nenahl\u00ed\u017eet jako na poh\u00e1dky \u2013 kterak chud\u00fd vizion\u00e1\u0159 k bohatstv\u00ed p\u0159i\u0161el. Ale o tom zkr\u00e1tka sv\u011bt obchodu je. Jack Ma, p\u016fvodn\u00edm povol\u00e1n\u00edm u\u010ditel angli\u010dtiny, se d\u00edky sv\u00e9 vizi a schopnosti naslouchat pot\u0159eb\u00e1m z\u00e1kazn\u00edk\u016f dostal do \u010dela jedn\u00e9 z nejv\u011bt\u0161\u00edch spole\u010dnost\u00ed sv\u011bta. Vytvo\u0159il internetovou platformu, ve kter\u00e9 se mezi sebou setk\u00e1vaj\u00ed nejen obchodn\u00edci, ale i spot\u0159ebitel\u00e9 po cel\u00e9m sv\u011bt\u011b, a ni\u010demu nevad\u00ed, \u017ee se domovsk\u00e1 z\u00e1kladna nach\u00e1z\u00ed v \u010c\u00edn\u011b, kter\u00e1 je zn\u00e1m\u00e1 vysokou m\u00edrou cenzury, ned\u016fv\u011brou spot\u0159ebitel\u016f a n\u00edzk\u00fdm po\u010dtem u\u017eivatel\u016f internetu. <\/p>\n
\u201eKdy\u017e stanov\u00edme politiku, kter\u00e1 bude vyhovovat 99 procent\u016fm lid\u00ed a nebude se l\u00edbit jednomu procentu, vlastn\u011b to znamen\u00e1, \u017ee se na n\u00e1s zlob\u00ed 4 miliony lid\u00ed.\u201c<\/i><\/p>\n
Od chv\u00edle, kdy se autor Porter Erisman poprv\u00e9 setkal se zakladatelem Alibaby, vid\u011bl potenci\u00e1l, kter\u00fd nasv\u011bd\u010doval tomu, \u017ee se bude jednat o unik\u00e1tn\u00ed projekt. Nev\u00e1hal a p\u0159ijal nab\u00eddku pod\u00edlet se na vzniku firmy, kter\u00e1 se rozhodla zbo\u0159it do t\u00e9 doby v\u017eit\u00e1 dogmata a neb\u00e1la se za\u010d\u00edt d\u011blat v\u011bci jinak. Vzhledem k jeho osmilet\u00e9mu p\u016fsoben\u00ed v roli viceprezidenta na r\u016fzn\u00fdch pozic\u00edch se rozhodl sepsat sv\u00e9 zku\u0161enosti a post\u0159ehy pro budouc\u00ed n\u00e1sledovatele, kte\u0159\u00ed by jednou cht\u011bli j\u00edt ve \u0161l\u00e9p\u011bj\u00edch Jacka Ma. <\/p>\n
A\u010dkoli se v knize st\u0159\u00eddaj\u00ed t\u00e9mata obchodu, managementu \u010di konkurence, nep\u016fsob\u00ed zbyte\u010dn\u011b odborn\u00fdm dojmem. Naopak, Erisman d\u00e1v\u00e1 nahl\u00e9dnout do \u017eivota jedn\u00e9 mal\u00e9 firmy, kter\u00e1 za\u010d\u00ednala ve st\u00edsn\u011bn\u00e9m byt\u011b a postupn\u011b se prom\u011bnila ve velk\u00e9ho giganta, a to s ve\u0161ker\u00fdmi \u00fasp\u011bchy i chybami, kter\u00e9 tento p\u0159erod doprov\u00e1zely. D\u00edky tomuto ucelen\u00e9mu p\u0159ehledu m\u00e1te mo\u017enost se pod\u00edvat pod pokli\u010dku cel\u00e9ho projektu a v z\u00e1v\u011bru se i n\u011bco nov\u00e9ho nau\u010dit \u2013 Erisman p\u0159ipravil 40 lekc\u00ed, kter\u00fdmi on s\u00e1m v pr\u016fb\u011bhu pr\u00e1ce u Alibaby pro\u0161el.<\/p>\n
A\u0165 u\u017e jste ost\u0159\u00edlen\u00fdmi podnikateli, mana\u017eery, studenty \u010di jen r\u00e1di \u010dtete o \u00fasp\u011bchu druh\u00fdch, v\u011b\u0159te \u017ee p\u0159\u00edb\u011bh Jacka Ma a jeho Alibaba Group v\u00e1m nab\u00eddne nejen dob\u0159e str\u00e1ven\u00e9 chv\u00edle s knihou, ale i pou\u010den\u00ed pro ka\u017edodenn\u00ed \u017eivot.\u00a0<\/p>\n
Autorka: Ema Krhovsk\u00e1<\/p>\n","protected":false},"excerpt":{"rendered":"
Z\u00e1pas Davida s Goli\u00e1\u0161em, kte\u0159\u00ed vym\u011bnili me\u010de za vize a jako kolbi\u0161t\u011b zvolili internet \u2013 to je ve zkratce p\u0159\u00edb\u011bh Alibaby a jeho a\u017e neuv\u011b\u0159iteln\u00e9 cesty mezi miliard\u00e1\u0159e.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"twitterCardType":"","cardImageID":0,"cardImage":"","cardTitle":"","cardDesc":"","cardImageAlt":"","cardPlayer":"","cardPlayerWidth":0,"cardPlayerHeight":0,"cardPlayerStream":"","cardPlayerCodec":"","footnotes":""},"categories":[7],"tags":[],"class_list":["post-3231","post","type-post","status-publish","format-standard","hentry","category-recenze"],"acf":{"related_products":null},"_links":{"self":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts\/3231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/comments?post=3231"}],"version-history":[{"count":0,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts\/3231\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/media?parent=3231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/categories?post=3231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/tags?post=3231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}