{"id":14456,"date":"2020-10-19T13:30:27","date_gmt":"2020-10-19T11:30:27","guid":{"rendered":"https:\/\/www.luxor.cz\/blog\/?p=14456"},"modified":"2020-10-19T13:35:28","modified_gmt":"2020-10-19T11:35:28","slug":"jak-vznikaji-audioknihy-v-nakladatelstvi-tembr","status":"publish","type":"post","link":"https:\/\/www.luxor.cz\/blog\/knizni-zajimavosti\/jak-vznikaji-audioknihy-v-nakladatelstvi-tembr\/","title":{"rendered":"Jak vznikaj\u00ed audioknihy v\u00a0nakladatelstv\u00ed T\u00e9mbr"},"content":{"rendered":"

Dabing a na\u010d\u00edt\u00e1n\u00ed knih m\u00e1 u n\u00e1s dlouholetou a velkou tradici. Na\u0161i herci odjak\u017eiva milovali takovou pr\u00e1ci v\u00a0rozhlase a poslucha\u010di zase r\u00e1di propadaj\u00ed jejich vypr\u00e1v\u011bn\u00ed. Jak to v\u0161ak vypad\u00e1, kdy\u017e se nahr\u00e1v\u00e1 cel\u00e1 kn\u00ed\u017eka? Kdo vybere to, co se nahraje a taky kolik to stoj\u00ed? Zeptali jsme se pro v\u00e1s z\u00e1stupc\u016f T\u00e9mbr audioknihy.<\/strong><\/p>\n

Prehistorii audioknih zn\u00e1me snad v\u0161ichni u\u017e odmala, od rodi\u010d\u016f a prarodi\u010d\u016f: je to p\u0159ed\u010d\u00edt\u00e1n\u00ed ? Tak\u017ee by se zd\u00e1lo, \u017ee audioknihy jsou hlavn\u011b pro ty, kte\u0159\u00ed je\u0161t\u011b neum\u011bj\u00ed \u010d\u00edst, anebo \u010d\u00edst nemohou. Pr\u00e1v\u011b pro n\u011b vznikla v\u00a0roce 1932 v\u00a0USA prvn\u00ed audiokniha \u2013 d\u00edky programu pomoci nevidom\u00fdm. U n\u00e1s dlouho audioknihy suplovaly velmi obl\u00edben\u00e9 rozhlasov\u00e9 hry, dramatizace a poh\u00e1dky. P\u0159ibli\u017en\u011b o devades\u00e1t let pozd\u011bji je kn\u00ed\u017eka nahran\u00e1 zvukov\u011b par\u0165\u00e1kem spousty hodn\u011b dob\u0159e vidom\u00fdch: v\u00a0aut\u011b na dlouh\u00fdch cest\u00e1ch nebo v\u00a0kolon\u00e1ch, v\u00a0u\u0161\u00edch b\u011b\u017ec\u016f v\u00a0parku, v\u00a0po\u010d\u00edta\u010d\u00edch n\u00e1s, kte\u0159\u00ed zava\u0159ujeme ve velk\u00e9m a chceme n\u011bjakou milou spole\u010dnost. Sly\u0161\u00edte jednotliv\u00e9 postavy, vn\u00edm\u00e1te zvuky ulice, p\u0159\u00edrody, zv\u00ed\u0159at.<\/em><\/p>\n

Va\u0161e prvn\u00ed vy\u0161la teprve p\u0159ed t\u0159emi lety. Co v\u00e1s k\u00a0tomu vedlo?<\/strong>
\nAnton\u00edn Ko\u010d\u00ed:<\/strong> V\u00a0p\u0159edchoz\u00edch letech jsme (Euromedia Group, pozn. redakce)<\/em> poskytovali pr\u00e1va k vyd\u00e1n\u00ed audioknih specializovan\u00fdm vydavatel\u016fm. Ale sledovali jsme v\u00fdvoj, a jakmile jsme vid\u011bli, \u017ee audiokni\u017en\u00ed trh prudce roste, \u0159ekli jsme si, \u017ee stoj\u00ed za to, abychom na n\u011bm byli tak\u00e9. Ale z\u00e1kladn\u00edm p\u0159edpokladem k tomu, abychom usp\u011bli, je naj\u00edt \u010dlov\u011bka, kter\u00fd audioknihy t\u00e9 nejvy\u0161\u0161\u00ed kvality um\u00ed p\u0159ipravit. A t\u00edm \u010dlov\u011bkem je Kate\u0159ina Vi\u0161insk\u00e1.<\/p>\n

Kolik \u010dasu zabere v\u00fdroba jedn\u00e9 audioknihy od sam\u00e9ho za\u010d\u00e1tku, tedy od v\u00fdb\u011bru titulu?<\/strong>
\nKate\u0159ina Vi\u0161insk\u00e1:<\/strong> To je velmi r\u016fzn\u00e9. Z\u00e1le\u017e\u00ed na tom, zda text ji\u017e vy\u0161el kni\u017en\u011b, nebo zda vyd\u00e1v\u00e1me soub\u011b\u017en\u011b knihu a audioknihu. Pokud u\u017e text vy\u0161el, m\u016f\u017ee to trvat i n\u011bkolik m\u011bs\u00edc\u016f, m\u016f\u017eeme si po\u010dkat na nejide\u00e1ln\u011bj\u0161\u00ed hereck\u00e9 obsazen\u00ed, re\u017eis\u00e9ra, zvuka\u0159e atd. Pokud ale vyd\u00e1v\u00e1me audioknihu spole\u010dn\u011b s\u00a0knihou, je to velk\u00e1 produk\u010dn\u00ed v\u00fdzva. O titulu v\u00edme sice n\u011bkolik m\u011bs\u00edc\u016f dop\u0159edu, ale samotn\u00fd text se od redaktora do studia nedostane d\u0159\u00edve ne\u017e dva m\u011bs\u00edce p\u0159ed vyd\u00e1n\u00edm audioknihy. Pak je pot\u0159eba zmobilizovat kreativn\u00ed t\u00fdm a jednat velmi rychle.<\/p>\n

Kolik profes\u00ed se na v\u00fdrob\u011b audioknihy vyst\u0159\u00edd\u00e1?<\/strong>
\nKV:<\/strong> Na \u00fapln\u00e9m za\u010d\u00e1tku stoj\u00ed odpov\u011bdn\u00fd redaktor, nebo \u0159ekn\u011bme dramaturg, kter\u00fd vyb\u00edr\u00e1, co se bude do audiokni\u017en\u00ed podoby p\u0159ev\u00e1d\u011bt. Tento jeho v\u00fdb\u011br p\u0159eb\u00edr\u00e1 produk\u010dn\u00ed a spou\u0161t\u00ed kole\u010dko realizace. Aby se text mohl vydat jako audiokniha, je t\u0159eba zakoupit pr\u00e1va. Do hry tak vstupuje skaut, jednaj\u00edc\u00ed se zahrani\u010dn\u00edmi agenturami, p\u0159\u00edpadn\u011b kolegov\u00e9 z\u00a0licenc\u00ed, kte\u0159\u00ed jednaj\u00ed s \u010desk\u00fdmi autory \u010di p\u0159ekladateli. Kdy\u017e jsou pr\u00e1va zakoupena, je t\u0159eba z\u00edskat text od redaktora, kter\u00fd je odpov\u011bdn\u00fd za kni\u017en\u00ed vyd\u00e1n\u00ed, a grafick\u00e9 podklady od grafika. Paraleln\u011b s\u00a0touto administrativn\u00ed \u010dinnost\u00ed (do kter\u00e9 v\u00a0posledn\u00ed f\u00e1zi zahrneme je\u0161t\u011b \u00fa\u010detn\u00ed odd\u011blen\u00ed) se rozb\u00edh\u00e1 proces samotn\u00e9 realizace. Vybereme ide\u00e1ln\u00edho re\u017eis\u00e9ra, kter\u00fd navrhne tv\u016fr\u010d\u00ed t\u00fdm, s\u00a0n\u00edm\u017e chce na audioknize pracovat (herec, zvuka\u0159, hudebn\u00ed skladatel). Kdy\u017e je audiokniha p\u0159ed vyd\u00e1n\u00edm, je t\u0159eba ji poslechnout a vychytat p\u0159\u00edpadn\u00e9 mouchy. Tento poslech d\u011bl\u00e1 vedle re\u017eis\u00e9ra je\u0161t\u011b zvukov\u00fd korektor. Znovu do hry vstupuje grafik, kter\u00fd p\u0159iprav\u00ed obal k\u00a0audioknize, a pak u\u017e se hotov\u00e9 d\u00edlo pos\u00edl\u00e1 do v\u00fdroby, kde cel\u00fd proces kon\u010d\u00ed a sou\u010dasn\u011b vlastn\u011b za\u010d\u00edn\u00e1. Audiokniha je na sv\u011bt\u011b.<\/p>\n

\"\"<\/p>\n

Podle \u010deho se vyb\u00edr\u00e1 ten spr\u00e1vn\u00fd titul? Podle po\u010dtu prodan\u00fdch v\u00fdtisk\u016f nebo podle mno\u017estv\u00ed postav? Podle \u017e\u00e1nru?<\/strong>
\nAK:<\/strong> N\u011bkter\u00e9 tituly vyd\u00e1v\u00e1me ve form\u011b audioknihy u\u017e proto, \u017ee je pova\u017eujeme za nejd\u016fle\u017eit\u011bj\u0161\u00ed knihy roku, a chceme je \u010dten\u00e1\u0159\u016fm p\u0159in\u00e9st ve v\u0161ech podob\u00e1ch \u2013 ti\u0161t\u011bn\u00e9, e-book, audio. V\u00a0ka\u017ed\u00e9m \u017e\u00e1nru se sna\u017e\u00edme hledat, kter\u00fd titul by mohl usp\u011bt pr\u00e1v\u011b v\u00a0audiopodob\u011b. Ale jsou segmenty, kde \u010dten\u00e1\u0159i d\u00e1vaj\u00ed audioverz\u00edm v\u011bt\u0161\u00ed p\u0159ednost \u2013 to jsou t\u0159eba tzv. \u201eself-help\u201c nebo n\u011bkter\u00e9 \u201espot\u0159ebn\u00ed\u201c \u017e\u00e1nry, kam pat\u0159\u00ed nap\u0159\u00edklad thrillery.<\/p>\n

Nahr\u00e1v\u00e1te knihy ve sv\u00e9m vlastn\u00edm studiu?<\/strong>
\nKV:<\/strong> M\u00e1me celou \u0159adu spolupracuj\u00edc\u00edch studi\u00ed. Chceme doc\u00edlit velk\u00e9 diverzity p\u0159\u00edstup\u016f a ka\u017ed\u00e9 studio pracuje trochu jinak. Jedin\u00e9, na co klademe obrovsk\u00fd d\u016fraz, je profesionalita a kvalita, kterou si pe\u010dliv\u011b hl\u00edd\u00e1me.<\/p>\n

V\u00a0n\u011bkter\u00fdch audionahr\u00e1vk\u00e1ch je hlas jeden, v\u00a0jin\u00fdch je v\u00edce herc\u016f. Kdo ur\u010d\u00ed podobu hlasovou, zvukovou? Hudbu, efekty a podobn\u011b?<\/strong>
\nKV:<\/strong> O celkov\u00e9 aran\u017ei rozhoduje re\u017eis\u00e9r. U n\u011bkter\u00fdch projekt\u016f je to ale dialog re\u017eis\u00e9ra s odpov\u011bdnou produk\u010dn\u00ed osobou, \u010dili v T\u00e9mbru se mnou. Po\u010det hlas\u016f je v \u0159ad\u011b p\u0159\u00edpad\u016f \u2013 p\u0159edev\u0161\u00edm u velk\u00fdch zahrani\u010d\u00edch bestseller\u016f \u2013 limitovan\u00fd tak\u00e9 ze strany zahrani\u010dn\u00ed agentury.<\/p>\n

Je kniha p\u0159ed nato\u010den\u00edm upravena po str\u00e1nce textov\u00e9?<\/strong>
\nKV:<\/strong> To je velmi individu\u00e1ln\u00ed a z\u00e1le\u017e\u00ed na p\u0159\u00edstupu konkr\u00e9tn\u00edho re\u017eis\u00e9ra. V\u00a0z\u00e1sad\u011b chceme, aby byla kniha do audio podoby p\u0159evedena jedna ku jedn\u00e9, ale v\u00a0\u0159ad\u011b knih je t\u0159eba drobn\u00e9 zm\u011bny, nebo \u00fapravy prov\u00e9st. \u00dapravy vych\u00e1zej\u00ed z\u00a0podstaty mluven\u00e9ho slova, kdy \u010dten\u00ed potichu s sebou nese jin\u00e1 pravidla, ne\u017e \u010dten\u00ed nahlas.<\/p>\n

Stalo se v\u00e1m t\u0159eba, \u017ee by za v\u00e1mi p\u0159i\u0161el s\u00e1m herec a p\u0159inesl si knihu, kterou by cht\u011bl \u010d\u00edst podobn\u011b, jako herci nos\u00ed v\u00a0hlav\u011b postavu, kterou tou\u017e\u00ed hr\u00e1t?<\/strong>
\nKV:<\/strong> Osobn\u011b m\u00e1m sp\u00ed\u0161e zku\u0161enost s\u00a0re\u017eijn\u00edmi ambicemi. \u010casto se mi st\u00e1v\u00e1, \u017ee za mnou p\u0159ijde re\u017eis\u00e9r s\u00a0vysn\u011bnou knihou, ale u herc\u016f jsem se t\u00edm je\u0161t\u011b nesetkala.<\/p>\n

Jak\u00e1 je podle v\u00e1s budoucnost audioknih?<\/strong>
\nKV:<\/strong> V\u0161echna dostupn\u00e1 data ukazuj\u00ed, \u017ee velk\u00e1. Prodeje rostou, vznikaj\u00ed nov\u00e1 audiokni\u017en\u00ed vydavatelstv\u00ed, nebo velk\u00e1 kni\u017en\u00ed nakladatelstv\u00ed zakl\u00e1daj\u00ed vlastn\u00ed audio zna\u010dky. Mysl\u00edm, \u017ee obliba mluven\u00e9ho slova \u2013 a\u0165 u\u017e audioknih, nebo tolik popul\u00e1rn\u00edch podcast\u016f \u2013 raketov\u011b vzr\u016fst\u00e1. Jsme r\u00e1di, \u017ee jsme toho jako T\u00e9mbr sou\u010d\u00e1st\u00ed.<\/p>\n

\"\"<\/p>\n

Na kter\u00fd titul jste prozat\u00edm nejpy\u0161n\u011bj\u0161\u00ed a kterou knihu tou\u017e\u00edte nejv\u00edc vydat jako CD?<\/strong>
\nKV:<\/strong> T\u011bch titul\u016f je ur\u010dit\u011b v\u00edc. N\u011bkdy se to zkr\u00e1tka sejde a vznikne v\u00fdjime\u010dn\u00e1 v\u011bc. Osobn\u011b se mezi m\u00e9 obl\u00edbence \u0159ad\u00ed Chyba<\/a> od Marka \u0160indelky (re\u017e. Petr Gojda)<\/em>, velk\u00fd \u00fasp\u011bch slav\u00ed titul \u0160LACHTA T\u0159icet let pod p\u0159\u00edsahou<\/a> i d\u00edky skv\u011bl\u00e9 interpretaci Davida Pracha\u0159e. Pokud jde o na\u0161e touhy, \u010di pl\u00e1ny \u2013 m\u00e1me jich mnoho. Nechte se p\u0159ekvapit ?<\/p>\n

AK:<\/strong> Jsem moc r\u00e1d, \u017ee jsme vydali v\u00a0audiopodob\u011b Mal\u00e9ho prince<\/a>. Ten sice existuje u\u017e v\u00a0n\u011bkolika verz\u00edch, ale my jsme v\u00a0lo\u0148sk\u00e9m roce vydali kni\u017en\u011b (Pikola, pozn. redakce)<\/em> zcela nov\u00fd p\u0159eklad od jednoho z\u00a0nejlep\u0161\u00edch francouz\u0161tin\u00e1\u0159\u016f, doc. Ji\u0159\u00edho Pel\u00e1na \u2013 a ten zaslou\u017een\u011b za tuto knihu z\u00edskal ocen\u011bn\u00ed Zlat\u00e1 stuha. Nyn\u00ed se ujali interpretace man\u017eel\u00e9 Vojt\u011bch a Tatiana Dykovi. V\u011b\u0159\u00edm, \u017ee si te\u010f tuto nesmrtelnou knihu zamiluj\u00ed dal\u0161\u00ed \u010dten\u00e1\u0159i.<\/p>\n

D\u011bkujeme za rozhovor a douf\u00e1me, \u017ee se d\u00edky v\u00e1m potk\u00e1me je\u0161t\u011b se spoustou kr\u00e1sn\u00fdch p\u0159\u00edb\u011bh\u016f.<\/p>\n","protected":false},"excerpt":{"rendered":"

Dabing a na\u010d\u00edt\u00e1n\u00ed knih m\u00e1 u n\u00e1s dlouholetou a velkou tradici. Na\u0161i herci odjak\u017eiva milovali takovou pr\u00e1ci v\u00a0rozhlase a poslucha\u010di zase r\u00e1di propadaj\u00ed jejich vypr\u00e1v\u011bn\u00ed. Jak to v\u0161ak vypad\u00e1, kdy\u017e […]<\/p>\n","protected":false},"author":2,"featured_media":14460,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"twitterCardType":"","cardImageID":0,"cardImage":"","cardTitle":"","cardDesc":"","cardImageAlt":"","cardPlayer":"","cardPlayerWidth":0,"cardPlayerHeight":0,"cardPlayerStream":"","cardPlayerCodec":"","footnotes":""},"categories":[6],"tags":[20914,20767,20698,20985,36,20984,20811,20808,20895,20700,20983],"class_list":["post-14456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-knizni-zajimavosti","tag-audio","tag-audiokniha","tag-audioknihy","tag-david-prachar","tag-knihy","tag-matous-ruml","tag-poslech","tag-pribehy","tag-romany","tag-tembr","tag-vasil-fridrich"],"acf":{"related_products":null},"_links":{"self":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts\/14456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/comments?post=14456"}],"version-history":[{"count":0,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/posts\/14456\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/media\/14460"}],"wp:attachment":[{"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/media?parent=14456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/categories?post=14456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.luxor.cz\/blog\/wp-json\/wp\/v2\/tags?post=14456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}